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My Clarins
Brief Background: My Clarins is a new product skincare range by Clarins. This product range is healthy, paraben-free natural skincare products that are specially targeted at young adults aged 18-25 of all skin tone.
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Main Goals: My group and I were tasked to do an analysis and come up with a recommendation to help this new range of beauty products.
Perceptual Mapping of Competitors
Recommendations - #BareToBeProud
Big Idea of our proposal
Proposal overview
Example of our event campaign to work towards our proposed solution
My Clarins
An Integrated Marketing Communications Group Project & Evaluation
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